Dataium’s online buyer index says new-vehicle sales are about to trend downward

AutoRetailNet | Friday, June 22, 2012 Automotive sales, after posting five straight months of increases, may be heading for a downturn in June, early indicative data from Dataium suggests. The Dataium’s Automotive Shopper Intensity (ASI) Index has posted a sharp decline of 11.02% for May. The decline is indicative that car buyers may not be as enthusiastic about purchases as they were last month. This is the first time in five months that the ASI index has turned negative. Read...

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Car Shopping Intensity Softens as Consumers Stay in Market Longer

Auto Remarketing | Tuesday, June 19, 2012 Dataium has discovered that its May Automotive Shopper Intensity Index produced  the first decline since January, partly due to consumers staying in market  longer than previous months and extending the buying cycle from between 30 and  45 days to 60 days. Read more  

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Dataium ASI Turns Negative Threatening Summer Selling Season

Toyota and Nissan Counter Trend with Strong Sales Events, Incentives, and New Models Nashville, TN — 06/18/2012 — Dataium, the largest aggregator of online automotive shopper behavior, today released its monthly ASI report. The ASI (Automotive Shopper Intensity) index, a leading predictive indicator of automotive retail sales, saw its first decline in May since January, partly due to consumers staying in market longer than previous months – extending the buying cycle from 30-45 days to 60 days. Dataium expects a persistent softening in...

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Camry and Prius Lead Dataium’s Automotive Shopper Index for the Third Month Running

AutoRetailNet | Thursday, May 24, 2012 In what can be considered as an indicator for their continued strong sales, the Toyota Camry and Prius have topped the Dataium’s Automotive Shoppers Intensity (ASI) index. This is the third consecutive month of the Camry and Prius topping the ASI index. Read More  

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Automotive Revolution Clicking Away

WardsAuto | Wednesday, May 23, 2012 An automotive revolution has begun, “click by click,” says Eric Brown, CEO and co-founder of Dataium, an information-tracking firm. Then again, he is talking about a multitude of clicks from car consumers who are online researching product, reading reviews, checking inventory and submitting sales leads. About 90% of consumers use the Internet to car shop. Read...

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Toyota’s Camry and Prius Remain Top Cars for Auto Shoppers in April

For the third straight month, the Toyota Camry and the Toyota Prius topped Dataium’s ASI New Vehicle Ranking Nashville, TN — 05/18/2012 — Dataium, the largest aggregator of online automotive shopper behavior, today released its monthly ASI report. The ASI (Automotive Shopper Intensity) index, a leading predictive indicator of automotive retail sales showed April continuing a positive trend with new vehicle sales up nearly 10% from 2011.  Although the overall SAAR number was almost 5% higher than April 2011 and we expect to see...

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